ZhuoQing - 8 Color Palette | Design Hues
Design Hues

Color Palette

ZhuoQing — Instant Tea Essence

EEEBE5
Copy As
HEX #EEEBE5
RGB rgb(238,235,229)
HSL
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CMYK
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SVG PNG
202F42
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HEX #202F42
RGB rgb(32,47,66)
HSL
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CMYK
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SVG PNG
98856E
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HEX #98856E
RGB rgb(152,133,110)
HSL
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CMYK
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SVG PNG
BA966A
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HEX #BA966A
RGB rgb(186,150,106)
HSL
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CMYK
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SVG PNG
7C6F60
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HEX #7C6F60
RGB rgb(124,111,96)
HSL
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CMYK
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SVG PNG
D1A974
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HEX #D1A974
RGB rgb(209,169,116)
HSL
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CMYK
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CDC9C4
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HEX #CDC9C4
RGB rgb(205,201,196)
HSL
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CMYK
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SVG PNG
EEC07D
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HEX #EEC07D
RGB rgb(238,192,125)
HSL
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CMYK
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SVG PNG
#EEEBE5
#202F42
#98856E
#BA966A
#7C6F60
#D1A974
#CDC9C4
#EEC07D
ZhuoQing

This palette was extracted from

ZhuoQing

Award-Winning Instant Tea Essence

About the Design

This design features Linen, Dark Slate Gray, Gray, Rosy Brown, Dim Gray, Tan, Silver, and Burly Wood.

About the Award-Winning Instant Tea Essence Design: Pu'er tea has always been brewed using raw leaves for more than thousands of years. It looks like by extracted through tedious processes, ZhuoQing's Pu'er can be complete dissolution in water with no residue. The pull-out carton of the ZhuoQing package can be extracted and held using one hand, which looks like a cigarette case. The box maximizes portability while simplifying the drinking way. The embroidered decorations of Pu'er birthplace-Yunnan, serve the purpose of preserving the awe for Pu'er's planting history and the awe for tea ceremony, recreating the authentic tea working scenes.

This palette has a balanced temperature, providing flexibility in various contexts.

View at A' Design Award

ZhuoQing, the design behind this palette, was designed by TIGER PAN.

Color Data for Professionals

Technical color information for designers and developers. Click any value to copy.
#EEEBE5
Linen
26.7% White
Web Formats
HEX #EEEBE5
RGB 238,235,229
HSL hsl(40, 21%, 92%)
HWB hwb(40, 90%, 7%)
Print & Design
CMYK cmyk(0%, 1%, 4%, 7%)
HSV hsv(40, 4%, 93%)
Perceptual (Color Science)
LAB lab(93.12, -0.04, 3.26)
LCH lch(93.12, 3.26, 90.7°)
XYZ xyz(79.11, 83.25, 86.02)
OKLab oklab(0.9407, 0.0008, 0.0086)
Accessibility (WCAG 2.1)
Aa
On White
1.19:1
Fail
Aa
On Black
17.65:1
AAA Pass
Aa
White on Color
1.19:1
Fail
Aa
Black on Color
17.65:1
AAA Pass
83.3%
Relative Luminance
0.8325
Light

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#E6E9EF
Complementary
of Linen
#EDEFE6
Analogous
of Linen
#EFE8E6
Analogous
of Linen
#F5F3F0
Lighter Tint
of Linen
#F5F3F0
Lighter Tint
of Linen
#F5F3F0
Lighter Tint
of Linen
#D1C8B8
Darker Shade
of Linen
#B2A58A
Darker Shade
of Linen
#91805F
Darker Shade
of Linen
Linen
Named Color
Discover the Hue
#202F42
Dark Slate Gray
24.5% Gray
Web Formats
HEX #202F42
RGB 32,47,66
HSL hsl(214, 35%, 19%)
HWB hwb(214, 13%, 74%)
Print & Design
CMYK cmyk(52%, 29%, 0%, 74%)
HSV hsv(214, 52%, 26%)
Perceptual (Color Science)
LAB lab(18.94, -0.05, -13.88)
LCH lch(18.94, 13.88, 269.8°)
XYZ xyz(2.6, 2.73, 5.54)
OKLab oklab(0.301, -0.0106, -0.0387)
Accessibility (WCAG 2.1)
Aa
On White
13.58:1
AAA Pass
Aa
On Black
1.55:1
Fail
Aa
White on Color
13.58:1
AAA Pass
Aa
Black on Color
1.55:1
Fail
2.7%
Relative Luminance
0.0273
Very Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#41331F
Complementary
of Dark Slate Gray
#221F41
Analogous
of Dark Slate Gray
#1F3F41
Analogous
of Dark Slate Gray
#385375
Lighter Tint
of Dark Slate Gray
#5177A9
Lighter Tint
of Dark Slate Gray
#839FC3
Lighter Tint
of Dark Slate Gray
#080C11
Darker Shade
of Dark Slate Gray
#080C11
Darker Shade
of Dark Slate Gray
#080C11
Darker Shade
of Dark Slate Gray
Dark Slate Gray
Named Color
Discover the Hue
#98856E
Gray
10.9% Gray
Web Formats
HEX #98856E
RGB 152,133,110
HSL hsl(33, 17%, 51%)
HWB hwb(33, 43%, 40%)
Print & Design
CMYK cmyk(0%, 13%, 28%, 40%)
HSV hsv(33, 28%, 60%)
Perceptual (Color Science)
LAB lab(56.66, 3.5, 15.07)
LCH lch(56.66, 15.47, 76.9°)
XYZ xyz(24.15, 24.58, 18.22)
OKLab oklab(0.6277, 0.0123, 0.0385)
Accessibility (WCAG 2.1)
Aa
On White
3.55:1
Large Only
Aa
On Black
5.92:1
AA Pass
Aa
White on Color
3.55:1
Large Only
Aa
Black on Color
5.92:1
AA Pass
24.6%
Relative Luminance
0.2458
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#6D8097
Complementary
of Gray
#95976D
Analogous
of Gray
#976F6D
Analogous
of Gray
#B7AA9A
Lighter Tint
of Gray
#D7CFC6
Lighter Tint
of Gray
#F4F2F0
Lighter Tint
of Gray
#6B5D4C
Darker Shade
of Gray
#3F362C
Darker Shade
of Gray
#12100D
Darker Shade
of Gray
Gray
Named Color
Discover the Hue
#BA966A
Rosy Brown
9.9% Brown
Web Formats
HEX #BA966A
RGB 186,150,106
HSL hsl(33, 37%, 57%)
HWB hwb(33, 42%, 27%)
Print & Design
CMYK cmyk(0%, 19%, 43%, 27%)
HSV hsv(33, 43%, 73%)
Perceptual (Color Science)
LAB lab(64.4, 7.55, 28.28)
LCH lch(64.4, 29.27, 75.1°)
XYZ xyz(33.76, 33.29, 18.28)
OKLab oklab(0.6959, 0.023, 0.0698)
Accessibility (WCAG 2.1)
Aa
On White
2.74:1
Fail
Aa
On Black
7.66:1
AAA Pass
Aa
White on Color
2.74:1
Fail
Aa
Black on Color
7.66:1
AAA Pass
33.3%
Relative Luminance
0.3329
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#698DBA
Complementary
of Rosy Brown
#B6BA69
Analogous
of Rosy Brown
#BA6D69
Analogous
of Rosy Brown
#D2BA9D
Lighter Tint
of Rosy Brown
#EADFD2
Lighter Tint
of Rosy Brown
#F7F3EE
Lighter Tint
of Rosy Brown
#936F43
Darker Shade
of Rosy Brown
#5E472B
Darker Shade
of Rosy Brown
#2A2013
Darker Shade
of Rosy Brown
Rosy Brown
Named Color
Discover the Hue
#7C6F60
Dim Gray
8.9% Gray
Web Formats
HEX #7C6F60
RGB 124,111,96
HSL hsl(32, 13%, 43%)
HWB hwb(32, 38%, 51%)
Print & Design
CMYK cmyk(0%, 10%, 23%, 51%)
HSV hsv(32, 23%, 49%)
Perceptual (Color Science)
LAB lab(47.62, 2.46, 10.21)
LCH lch(47.62, 10.5, 76.4°)
XYZ xyz(16.11, 16.5, 13.4)
OKLab oklab(0.5494, 0.009, 0.0263)
Accessibility (WCAG 2.1)
Aa
On White
4.88:1
AA Pass
Aa
On Black
4.30:1
Large Only
Aa
White on Color
4.88:1
AA Pass
Aa
Black on Color
4.30:1
Large Only
16.5%
Relative Luminance
0.1650
Dark

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#5F6D7C
Complementary
of Dim Gray
#7B7C5F
Analogous
of Dim Gray
#7C605F
Analogous
of Dim Gray
#A29586
Lighter Tint
of Dim Gray
#C3BBB1
Lighter Tint
of Dim Gray
#E4E1DC
Lighter Tint
of Dim Gray
#51483E
Darker Shade
of Dim Gray
#25211D
Darker Shade
of Dim Gray
#0E0D0B
Darker Shade
of Dim Gray
Dim Gray
Named Color
Discover the Hue
#D1A974
Tan
7.5% Brown
Web Formats
HEX #D1A974
RGB 209,169,116
HSL hsl(34, 50%, 64%)
HWB hwb(34, 45%, 18%)
Print & Design
CMYK cmyk(0%, 19%, 44%, 18%)
HSV hsv(34, 44%, 82%)
Perceptual (Color Science)
LAB lab(71.69, 7.76, 32.84)
LCH lch(71.69, 33.74, 76.7°)
XYZ xyz(43.64, 43.19, 22.56)
OKLab oklab(0.7588, 0.0234, 0.0805)
Accessibility (WCAG 2.1)
Aa
On White
2.18:1
Fail
Aa
On Black
9.64:1
AAA Pass
Aa
White on Color
2.18:1
Fail
Aa
Black on Color
9.64:1
AAA Pass
43.2%
Relative Luminance
0.4319
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#759DD1
Complementary
of Tan
#CBD175
Analogous
of Tan
#D17B75
Analogous
of Tan
#E4CDAF
Lighter Tint
of Tan
#F7F1E8
Lighter Tint
of Tan
#F9F3EC
Lighter Tint
of Tan
#BB853E
Darker Shade
of Tan
#825C2B
Darker Shade
of Tan
#493418
Darker Shade
of Tan
Tan
Named Color
Discover the Hue
#CDC9C4
Silver
5.9% Gray
Web Formats
HEX #CDC9C4
RGB 205,201,196
HSL hsl(33, 8%, 79%)
HWB hwb(33, 77%, 20%)
Print & Design
CMYK cmyk(0%, 2%, 4%, 20%)
HSV hsv(33, 4%, 80%)
Perceptual (Color Science)
LAB lab(81.15, 0.49, 2.98)
LCH lch(81.15, 3.02, 80.6°)
XYZ xyz(56.03, 58.74, 60.6)
OKLab oklab(0.8377, 0.0023, 0.0079)
Accessibility (WCAG 2.1)
Aa
On White
1.65:1
Fail
Aa
On Black
12.75:1
AAA Pass
Aa
White on Color
1.65:1
Fail
Aa
Black on Color
12.75:1
AAA Pass
58.7%
Relative Luminance
0.5874
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#C5C9CE
Complementary
of Silver
#CDCEC5
Analogous
of Silver
#CEC6C5
Analogous
of Silver
#F1F0EE
Lighter Tint
of Silver
#F3F2F1
Lighter Tint
of Silver
#F3F2F1
Lighter Tint
of Silver
#ABA49C
Darker Shade
of Silver
#877E73
Darker Shade
of Silver
#5E5750
Darker Shade
of Silver
Silver
Named Color
Discover the Hue
#EEC07D
Burly Wood
5.7% Brown
Web Formats
HEX #EEC07D
RGB 238,192,125
HSL hsl(36, 77%, 71%)
HWB hwb(36, 49%, 7%)
Print & Design
CMYK cmyk(0%, 19%, 47%, 7%)
HSV hsv(36, 47%, 93%)
Perceptual (Color Science)
LAB lab(80.38, 8.2, 39.87)
LCH lch(80.38, 40.71, 78.4°)
XYZ xyz(57.81, 57.36, 27.42)
OKLab oklab(0.8339, 0.024, 0.0967)
Accessibility (WCAG 2.1)
Aa
On White
1.68:1
Fail
Aa
On Black
12.47:1
AAA Pass
Aa
White on Color
1.68:1
Fail
Aa
Black on Color
12.47:1
AAA Pass
57.4%
Relative Luminance
0.5736
Mid-tone

Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.

Color Relationships & Derivatives
#7CAAEE
Complementary
of Burly Wood
#E3EE7C
Analogous
of Burly Wood
#EE877C
Analogous
of Burly Wood
#F7E1C0
Lighter Tint
of Burly Wood
#FCF4E8
Lighter Tint
of Burly Wood
#FCF4E8
Lighter Tint
of Burly Wood
#E5A038
Darker Shade
of Burly Wood
#B97918
Darker Shade
of Burly Wood
#754D0F
Darker Shade
of Burly Wood
Burly Wood
Named Color
Discover the Hue

This color palette was derived from TIGER PAN's recognized creation "ZhuoQing".

TIGER PAN

About TIGER PAN

TIGER PAN

TIGER PAN is a distinguished agency acknowledged by the A' Design Award. Their work embodies mastery in design excellence.

Tiger Pan, renowned designer and founder of Tiger Pan Design Lab, currently serves as the Jury President for D&AD 2024 in Packaging Design. He is also a contracted artist for the United Nations Postal Administration (UNPA), a collaborative artist with the United Nations Programme on HIV/AIDS (UNAIDS), a partner artist with the Liechtenstein Postal Service, and a co-branded artist with BVLGARI. Additionally, he holds the role of Vice Chairman of the Shenzhen Illustration Association and serves as a guest professor at 18 prestigious design academies across China. Over the past 28 years, Tiger Pan has been deeply engaged in product and packaging design research and practice. His team is now regarded as one of the most dynamic and influential forces in contemporary design.

Discover more color palettes from TIGER PAN's award-winning work.

Explore TIGER PAN's Palettes View TIGER PAN's Profile
Golden A' Packaging Design Award 2021

About the Award

Golden A' Packaging Design Award 2021

ZhuoQing has been recognized with the Golden A' Packaging Design Award in 2021. The A' Design Award is an internationally acknowledged design competition that recognizes outstanding creative accomplishment. Laureates are chosen through comprehensive judging by industry experts comprising academics, professionals and press members. The Golden status signifies significant creative merit as evaluated by the evaluation panel.

A' Packaging Design Award

Elevate your product's first impression with innovative packaging design. The packaging award category highlights exceptional creativity, functional innovation, and environmental consciousness in packaging solutions.

Recognizes: Bottles, Boxes, Cans, Pouches, Tubes, Cartons, Wrappers, Bags and More.
Learn More About A' Packaging Design Award View at A' Design Award

More Palettes from ZhuoQing

Each image reveals a unique color story. Click to explore.

ZhuoQing - View 2
E0DEDA
213549
FEFDF8
AA8A63
082941
776A58
C89D69
C2C1BD
ZhuoQing • View 2
ZhuoQing - View 3
FAFAF9
232941
F3EBDD
BBAFA4
CEC4B9
3F4151
A3988F
6F6A6E
ZhuoQing • View 3
ZhuoQing - View 4
FDFDFD
E2DCCF
1B2432
3C404B
C9C2BA
F1EBDD
867B69
958D7C
ZhuoQing • View 4
ZhuoQing - View 5
F9F8F7
A9A7A5
CCC7BF
EAE7E5
DFD8CB
636261
857A6D
393E48
ZhuoQing • View 5

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