Jalebi Times — Brand Identity
This palette was extracted from
Award-Winning Brand Identity
This design features Goldenrod, Lavender, Dark Slate Gray, Dark Gray, Dim Gray, Black, and Gray.
About the Award-Winning Brand Identity Design: Jalebi's identity is designed that articulates the unique street hawker personality and a brand identity system that could work across different collaterals. The logo is inspired by the alphabet J and how the taste buds swirl while having the ice cream. The tone of voice and use of typography plays with the desi feeling in a contemporary way that sparks nostalgia. The color scheme and contrast in the design stand out in the already crowded place of ice cream marketplace. Each ice cream scoop is presented on the packaging of different flavors that gives the kick for people to fall in love.
This palette has a warm feel, creating comfort and energy.
View at A' Design AwardJalebi Times, the source of these colors, was designed by Raageshwari Kandaswamy.
Technical color information for designers and developers. Click any value to copy.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
Relative luminance defines the perceived brightness of a color. Values range from 0 (pure black) to 1 (pure white). This metric is essential for calculating WCAG contrast ratios.
This palette originates from Raageshwari Kandaswamy's award-winning project "Jalebi Times".
Raageshwari Kandaswamy is a distinguished creative professional celebrated by the A' Design Award. Their designs embodies excellence in innovative design.
Raageshwari is a graphic designer enjoying Bachelors in Graphic Design in MIT Institute of Design. She is passionate about creating unique marks for brands. She loved learning about Indian culture and nature. She is an observer, keen learner and deep thinker. She loves interacting with new people and trying different cuisines. She is passionate about solving problems of rural people of India.
Discover more color palettes from Kandaswamy's award-winning work.
Jalebi Times has been recognized with the Iron A' Graphics, Illustration and Visual Communication Design Award in 2022. The A' Design Award is an internationally acknowledged design competition that recognizes outstanding creative accomplishment. Laureates are chosen through comprehensive judging by industry experts representing multiple disciplines. The Iron status indicates commendable design excellence as assessed by the judging body.
Celebrate the artistry and ingenuity in visual storytelling through the Graphics, Illustration and Visual Communication Design Award. The award category highlights exceptional creativity, effective communication, and the transformative power of illustrative and graphic design.
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